Marketing Executive

Advertising and Promotional Activities:
• Analyse competition, best practices and new trends in local market and report to Marketing team
• Assist in building marketing plan / calendar for the different chains/brands/ markets in close co-operation with the Department Manager and the Brand’s marketing departments
• Assist the Store Manager in the development of the sales force animation program (staff training, incentives, data collection)
• Be involved in all aspects of marketing and media from planning, advertising, promotions, public, media relations, product development and research
• Build, maintain and update good database (CRM) through consolidate information from shop floors

Customer Data Base:
• Define the media and PR plan by briefing the advertising agency
• Ensure preserving the image of the brand at the POS by respecting its merchandising guidelines
• Follow up closely on the plans’ implementation, schedule and activities in all concerned markets
• Handle live coverage on social media platforms
• Handle the marketing plan forecast and the marketing plan orders
• Handle translation of all the documents
• Implement the in-store marketing animation plan/guidelines
• Inform purchasing supervisor about marketing activities to ensure the availability of the stock timeframe

Requirements

What you'll need to succeed
• Fluency in English and Arabic
• Bachelor’s degree in Business / Marketing or similar field
• 2-3 years marketing experience within a consumer driven environment, ideally gained in a Fragrance and/or cosmetic company or FMCG company backgrounds.
• Effective communication skills
• Ability to work in a matrix organization
• Collaborative nature, ability to work with cross functional teams
• Possess cultural awareness related to Saudi
• High integrity / trustworthy