Marketing Executive

- Define the media and PR plan by briefing the advertising agency
- Ensure preserving the image of the brand at the POS by respecting its merchandising guidelines
- Follow up closely on the plans' implementation, schedule and activities in all concerned markets
- Handle live coverage on social media platforms
- Handle the marketing plan forecast and the marketing plan orders
- Handle translation of all the documents
- Implement the in-store marketing animation plan/guidelines
- Inform purchasing supervisor about marketing activities to ensure the availability of the stock timeframe
- Liaise with the different departments to build the latter
- Manage and coordinate with concerned parties for the production of marketing materials being from leaflets, visuals, podiums, flyers, and preparing necessary photo shoots to pro reading press releases
- Manage the various marketing budgets to organize corporate above the line and below the line promotional / advertising activities and corporate items purchase

Marketing and Promotional Plans

- Meet and discuss with local suppliers for all marketing bookings and animations
- Monitor Store KPI's
- Monitor windows, podiums and any other promotional area ensuring promotional activities throughout the year, in coordination with the design department (3D)

Requirements

Optimize service & in-store experience:

- Organise, attend events, and exhibitions
- Oversee the performance of the campaigns and promotions and report it to the Marketing team
- Participate in relevant projects and community activities as and when needed
- Plan and follow-up on promotions in coordination with the different area managers and the training and promotion manager
- Prepare monthly management report comparing the budget verses the stock
- Prepare monthly updated report of expenses
- Present the various marketing plans to the stores/ shop managers and ensure its proper implementation
- Secure sponsorship to assist with the publicity and funding of marketing projects
- Send the catalogues, new price lists and miscellaneous information to the customers
- Splitting the media investments by product line and by media support to respect the brand's media strategy and the total budget initially set by the Area Manager/ Department Manager